Alejandra Campos named event director of Autumn Fair and Moda
Hyve Group, the operator of Spring and Autumn Fair, the UK marketplaces for wholesale home, gift, and fashion, has promoted Alejandra Campos to event director.
With a focus on Autumn Fair and Moda, she will work alongside SAF Event Director Daniel Mayhew whose focus is Spring Fair.
Campos joined Hyve Group last July as Event Director of its Moda Fair. During her 20-year-plus events career, she has worked on “pioneering and successful trade exhibitions, consumer shows, conferences, and awards ceremonies” across a variety of countries and sectors including homeware, fashion, wedding, giftware, healthcare and automotive.
This includes heading the National Wedding Show portfolio at Ocean Media where she launched the Luxury Wedding Show. She went on to found London Bridal Fashion Week independently. More recently, she was the event director of design-led trade event, Top Drawer London.
Portfolio Director Nicola Meadows said: “Since joining Hyve she has shown immense talent, passion and drive and we are confident she will bring enormous energy and expertise.
“Alejandra and Daniel make a remarkable team and bring many years of invaluable experience in the industry and a combined vision to drive progress, innovate, and develop the shows to ensure they continue to meet the needs of our community and deliver return on time and investment. They take the helm at a very exciting moment in the history of the shows.”
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