Published
Jul 26, 2016
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UK high-street fashion market shows no sign of slowing down

Published
Jul 26, 2016

The UK value clothing market is set to grow by 23.6% over the next five years to reach £3.2 billion, according to new research from Verdict Retail.



The menswear segment, led by high street brands such as New Look, will be the main driver of growth with a 29.2% increase on 2016.

“Menswear has taken a back seat over the past decade as value retailers have been focusing on enhancing womenswear offers. However, as male interest in fashion and personal appearance builds, retailers are starting to respond to male consumers’ growing demands for more choice, style, and newness,” said Kate Ormrod, senior analyst at Verdict Retail.

“The likes of H&M and New Look have an opportunity to make significant share gains, but they must drive destination appeal and loyalty among shoppers.”

The research report ‘UK Value Clothing Market 2016-2021’ also found that customers are increasingly placing importance on quality of fabric and fit, whilst value for money continues to be one of the main factors influencing purchasing decisions.

In 2016, online value clothing sales are expected to grow by 11.5%, versus an increase of 22.5% for the total UK clothing & footwear market. Verdict Retail says that this indicates the level of online maturity of the high street fashion sector, including the total online absence of Primark.

Over the next five years, online sales of high street clothing are expected to jump by 84.9% to a share of 17.2%.

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